The launch of our state-of-the-art conference centre

Wednesday, April 4, 2018

Liberty has signed a deal with GDI Property Group to open a state-of-the-art training and conference facility. The centre at 197 St Georges Terrace aims to provide both tenants and the wider business community with the flexible conference, training and corporate event spaces needed to maximise their business needs as the economy expands.

The 1200sqm plus ground floor facility has been designed to the highest standards, with advanced technology options and unrivalled accessibility. It can accommodate a range of needs: from smaller exhibitions and cocktail events, to multiple breakout workshops and specially appointed classrooms for PC training or exams.

The Liberty Training and Conference Centre provides 9 purpose-built rooms that have been cleverly designed to provide clients with customisable spaces: Spaces that can be reconfigured to deliver a myriad of layouts: Classrooms, open spaces, breakout rooms and larger rooms connecting to provide even larger open areas.

In adding this new facility Paul Malek, GDI Group’s Asset Manager is confident it will be well received by the existing tenants and help provide a point of difference to the wider market. “Tenants are demanding more and more amenity from the buildings they occupy. The level of interest in this facility already from our existing tenants demonstrates a real appetite for outsourcing non-core space,” he said.

GDI and Liberty observed that businesses have used the subdued market conditions over the last 5 years to re-evaluate their space requirements and determine their needs for the future. With the introduction of ‘Activity Based Working’ there has been a real focus on space efficiency. The outcome of these efficiency drives is many of the facilities that used to form part of a company’s core requirements are now outsourced. The availability of outsourced facilities on-site can significantly improve business efficiencies, especially when choosing one building over another.

“It makes sense for businesses to utilise a facility like this when they need to, instead of the inflexibility and expense of leasing space elsewhere and fitting it out to have their own conference facilities,” said Malek. “With Liberty managing the facility not only will companies benefit from space efficiencies, they will no longer need a team of people to run their event facilities and technical support.”

GDI selected Liberty as it’s operator on the strength of a 6-year relationship, their reputation for transparency and their award-winning client service. “It was important that the operator we selected shared our core values,” said Malek.

The space is not only available to tenants of GDI; Liberty will be attracting bookings from businesses across Perth.

“We are excited to be partnering with GDI to open this technologically advanced facility to the building” said Jamie Vine, Liberty’s CEO. “The Training & Conference Centre can accommodate meetings for 8 people up to capacities of 200 people. This offer perfectly complements our serviced office and meeting room facilities on Level 14 in the building and our expertise in event management.”

“There is strong demand for conference, training and corporate event space in Perth’s CBD and a real appetite for better value,” said Vine. “Training and event organisers are fed-up with the charging regimes of the hotels. Everything seems to be an additional charge and service is almost begrudgingly given. This leaves a bad taste in people’s mouths.”

Liberty has chosen to replicate their successful model of ‘all-inclusive’ pricing. “Our view is that if you hire one of our rooms you shouldn’t pay anymore to use the audio-visual equipment or for a flip chart,” said Vine. “Price certainty, flexibility, and great service is the key to our value proposition”.

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